Less admin. Fewer tools. More time back.
We build custom software that does your busywork. We build it, you own it: no stack of subscriptions.
Most popular: Missed-call recovery · Store clean-up
Automations
AI voice agents
Custom apps
Chatbots
Toronto-based
Founder experience
10+ years building websites and business systems.
Our founder has spent over a decade building sites, stores, and back-office systems for e-commerce brands, healthcare and hospitality businesses, and service companies. Now that work goes into custom software you own, with no stack of subscriptions.
10+
Years building websites and systems
120+
Projects delivered as a Top Rated freelancer
100%
Job Success Score on Upwork
Works with
Shopify
Stripe
Twilio
Google Workspace
Slack
QuickBooks
Cloudflare
Claude
OpenAI
WHAT WE DO
We find the work that drains your business, then automate it.
Paper forms, too many subscriptions, scattered tools, missed calls. We find them, then build custom software to fix them. We build it, you own it: no stack of subscriptions.
Custom apps
Software built around how you work
You own it
Your accounts, your data, no lock-in
Cut subscriptions
Go paperless
One place for everything
Cut subscriptions
Go paperless
One place for everything
Cut subscriptions
Go paperless
One place for everything
Cut subscriptions
Go paperless
One place for everything
E-commerce & DTC brands
Clinics & healthcare
Home services & trades
E-commerce & DTC brands
Clinics & healthcare
Home services & trades
E-commerce & DTC brands
Clinics & healthcare
Home services & trades
E-commerce & DTC brands
Clinics & healthcare
Home services & trades
SERVICES
Start with an Audit.
Build what pays off.
Every project starts with an Automation Audit. Then we build only what will save you time or money.
how we work
Automation Audit
We map how work really moves through your business: every tool you pay for, every paper form, every handoff that gets dropped.
Roadmap & fixed quote
You get a clear list of what to automate, what to replace, and what it will save, with a fixed price for each piece.
Build
We build in small pieces you can see and test. Everything runs on accounts you own.
Handoff & training
Your team gets a walkthrough, a short video, and plain-English docs, so nothing depends on us.
Care
Optional, from $300/mo: we watch it, fix it, and improve it every month.

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Pricing
Start with a free 20-minute quick scan.
Then pick what you need. Every build gets a fixed price before we start.
Audit
From $500
1–2 weeks. Credited toward a build signed within 30 days.
- Map of your tools, paper, and missed work
- A plain-English report
- A fixed quote for each fix
Missed-call recovery
$1,500 + $300/mo
For trades and home services. $1,500 setup, then $300 a month.
- Every missed caller gets a text back
- The job gets booked
- You get told who called
Care: From $300/mo. We watch it, fix it, and improve it every month. Cancel anytime.
Prices in USD. Toronto clients are quoted in CAD. You pay phone, AI, and payment fees directly.
Resources
Guides and ideas
Plain-English guides on automation, AI tools, and cutting busywork in your business.
Find out what you can stop doing by hand.
Book a free 20-minute quick scan. If an Automation Audit makes sense, you'll get a clear roadmap and a fixed quote. The Audit fee is credited toward a build signed within 30 days.